"Ask If It’s Equity” is a national online campaign to raise awareness among audiences about the importance of Equity contract protections for actors and stage managers on tour. Through digital advertising to theatergoers in major metropolitan areas on both coasts and the Midwest and targeted social media campaigns in cities around the country, “Ask If It’s Equity” challenges presenters and producers’ attempts to brand non-Equity tours as “Broadway.”
Audiences paying premium prices for a Broadway production should accept nothing less than an Equity touring production that guarantees benefits, protections and fair treatment for artists on tour.
“Ask If It’s Equity” is part of Equity’s overall efforts to confront the challenges of the touring market and strengthen conditions on the road. Equity continuing to rebuild control of the road raises the bar for the working conditions of all actors and stage managers on tour.
Click here to learn more and see Equity touring productions coming to your city.